Storage Magazine - UK
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KODAK OUTLINES WINNING STRATEGY

From STORAGE Magazine Vol 4 No 05 - September/October 2004

National storage manager Alan Russell outlines Kodak Service & Support’s position in the storage industry in run-up to Storage Expo 2004

The storage market is without doubt continuing to grow at a rapid rate. Currently worth anywhere between $60bn and $100bn, storage is big business, illustrated by the fact that, for every $1 spent on storage, it costs between $3-5 to manage it. With IT managers expected to deliver more ROI [return on investment] from their existing spend, they rightly need more from their service provider. Storage requirement standards are rising and existing equipment is expected to enjoy a longer life expectancy.

Kodak Service & Support, one of the most experienced service organisations in the industry, is equipped to handle the service and support needs for more than 20 manufacturers’ products, including tape drives and juke-boxes, through to entire RAID and SAN environments. Uniquely, therefore, we offer support not only for the storage hardware, but also the network environment within which it is contained.

The Kodak Service & Support team was voted ‘Storage Service Company of the Year 2004’ at the recent hotly-contested Storries awards. It is the first time we have entered the industry awards, voted by readers of StorAge magazine, making the win even more heart-warming for the Kodak team.

Our award-winning team meets the rising standards of storage requirements by offering our customers a full and highly flexible one-stop-shop service, through a nationwide support team. Kodak’s flexibility comes through recognising that not all services are required by every organisation. Instead, we offer the services to complement and enhance existing systems, ensuring that our customers are getting the most out of their storage equipment investment.

Without a doubt, we’re set to see many different solutions and service options at the Storage Expo this year. There’ll certainly be more about Information Lifecycle Management (ILM), and how it is changing the process and location of data storage. By shifting low-value data, old or less useful information to a lower cost storage device - and keeping only high-value data on higher specification equipment - valuable storage space can be freed up and deployed elsewhere.

Kodak Service & Support is now one of the leading service and storage management companies in the world, and we expect to provide some of the show’s highlights this year. Enjoying full SNIA (Storage Network Industry Association) accreditation, our service & support team provides a one-stop shop for our customers covering:

Storage devices
High-speed connectivity devices
SAN device development
SAN management

The SNIA programme was first adopted in the UK and is now being rolled out throughout the rest of EMEA. Service and support teams, like Kodak, need to use such programmes to work with international customers on a local level, in order that service and support programmes can be tailored to best fit other countries. The ultimate goal is that international customers will benefit from the same level of professional service and support, regardless of the actual geographical location of the equipment.

One of the main benefits for our customers is that Kodak Service & Support remains completely independent in the channel. We don’t sell hardware or software. This allows us to work with various tiers of the channel to ensure we can provide our customers with a complete one-stop-shop service that takes the pain away from managing their storage requirements.

 

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